Throughout our marketing careers, we’ve managed campaigns for some of the worlds biggest outdoor brands. We’ve created and implemented full-funnel marketing strategies for multi-billion dollar organisations. As a result, millions of people have viewed our content and campaigns or fallen for our honed tactics and strategy.
The same as every other marketing agency, right?
But we’ve also served multiple combat tours of Afghanistan, Iraq, etc.; we’ve crawled through boggy ditches, sat motionless in ambushes for hours on end, endured gibberingly cold OP’s, carried our worlds on our backs and deployed in conditions from -50°C to +50°C with some of the best fighting forces in the world.
How many marketing agencies can say they have done that?
We’ve walked the walk so we can talk the talk. Sorry, but if you haven’t, then chances are, you’ll miss something that your steely-eyed military audience won’t, and with the speed of a flashbang, your credibility will be gone.